• Client: Stackhouse Elite (Founded by Jerry Stackhouse, former NBA player)
  • Industry: Nonprofit / Youth Sports
  • Objective: Establish an online presence to support program outreach and engagement

Challenge

Jerry Stackhouse’s charitable program, Stackhouse Elite, needed a website to communicate effectively with stakeholders and facilitate program operations. Key needs included a platform for scheduling, event updates, and an easy registration process for kids and families. Given the urgency, the timeline for the website build was one week.

Approach

To deliver a fully functional website within the tight deadline, I focused on a streamlined, purpose-driven design and development approach:

  • Quick-Launch Website Design: The site was designed to convey Stackhouse Elite’s mission while showcasing program schedules, registration information, and event updates. By creating a clean, user-friendly layout, I ensured easy access to essential information.
  • Efficient Development Process: Leveraging templates and customizations, I expedited the development to complete the site within a week, ensuring all core features—schedules, registration forms, and contact information—were live for immediate use.
  • Stakeholder Engagement Focus: The site was built to highlight the program’s impact, allowing stakeholders to see updates and stories that emphasized Stackhouse Elite’s role in the community.

Results

  • Successful Launch in One Week: The fully functional website was completed and launched on time, providing Stackhouse Elite with a strong digital platform to support its outreach efforts.
  • Increased Business Opportunities: The website helped attract attention to Stackhouse Elite’s mission, leading to new business opportunities and expanding program visibility.
  • Personal Connection and Additional Project: Through the Stackhouse Elite website project, I connected with Jerry Stackhouse’s wife, Ramira Stackhouse, which led to an additional project where I developed a blog for her.

Conclusion

The rapid development of the Stackhouse Elite website enabled the program to connect with its audience immediately, supporting its mission of empowering youth through basketball. The project’s success also fostered valuable relationships and additional collaboration opportunities, expanding the impact of both Stackhouse Elite and my own portfolio.