
- Client: PwC
- Industry: Professional Services
- Objective: Enhance a growing platform with technology, creativity and a better user experience.
- Role: Lead designer
Facing a high volume of projects over the year, I recognized the need to quickly scale our team to handle web pages, PDFs, and social media collateral. As the sole lead designer, I had to ensure quality and consistency across all outputs under tight timelines.
I created a temporary production team trained in our design system:
- Team Building: Sourced production designers who could adapt quickly.
- On-boarding: Provided intensive training on PwC’s style and processes.
- Workflow Optimization: Standardized processes for efficient, consistent asset delivery.
The expanded team successfully delivered all projects on time, maintaining high quality and brand consistency across multiple asset types, and earning positive feedback from stakeholders for our streamlined approach.