Technologist Resume

Creative Technologist with over 20 years of experience bridging technical proficiency and user-centered design.

I am an expert in leveraging emerging technologies to craft scalable, intuitive, and human-centered solutions. Passionate about driving innovation through AI, automation, and technical strategy.

Skills

Leadership:

Bringing a blend of strategic foresight, technical expertise, and leadership acumen, I am driven to deliver innovative, user-centered solutions and drive impactful projects from concept to completion.

  • Strategic Vision: Directed large-scale design projects, including PwC’s design system, to align with business goals.
  • Technical Expertise: Leveraged deep knowledge in web development, AI, and tools like Figma to drive innovation.
  • Team Leadership: Trained global teams in AI and advanced technical skills to enhance performance.
  • Project Management: Oversaw high-traffic client websites, balancing technical and stakeholder needs.
  • Creative Problem-Solving: Applied UX/UI principles to deliver effective, user-centered solutions.

AI Proficiency

A proven innovator in AI integration and workflow automation, I specialize in leveraging advanced tools and technologies to optimize processes, enhance creativity, and drive team adoption of cutting-edge solutions.

  • AI Integration: Skilled at incorporating AI tools (e.g., ChatGPT, DALL-E, Adobe Firefly) to enhance creative and user-centered design solutions.
  • Generative AI Prompting and Model Development: Experienced in crafting prompts and developing generative AI models to support design and content creation.
  • Automation in Design and Development: Familiar with automating workflows in web design and CMS platforms, optimizing efficiency and consistency.
  • Digital Asset Management (DAM) Systems: Led the creation of a DAM for PwC’s US creative team, improving asset organization and retrieval through automation.
  • Adoption and Training in AI Tools: Advocated for and trained teams on emerging AI tools and platforms (like Figma and Adobe XD), streamlining collaboration and design processes.

Software Proficiency

With extensive experience across design, development, and automation tools, I bring a versatile, software-agnostic approach to solving complex challenges and delivering innovative solutions.

  • Creative and Design Tools: Expert in Adobe Creative Suite, Figma, and other platforms for crafting compelling visual designs and scalable design systems.
  • Development and Integration: Skilled in HTML, CSS, JavaScript, Python, PHP, REST APIs, and low-code platforms like Workfront Fusion and Microsoft Power Automate.
  • Content and Workflow Management: Proficient in CMS platforms, DAM systems, GitHub, and tools for Agile project management.
  • Data Visualization and Automation: Proficient in Tableau, Power BI, and Flourish for interactive visualizations, with expertise in workflow automation.

Creative & Marketing

With extensive experience as a creative lead, I have successfully driven marketing initiatives that align innovative design with business goals and customer needs.

  • Customer-Centric Strategies: Expert in crafting personalized marketing approaches that enhance customer engagement and deliver measurable results.
  • Creative Campaign Leadership: Led end-to-end campaign development, integrating design expertise and marketing strategies to achieve impactful brand storytelling.
  • Innovative Design Solutions: Delivered creative assets and solutions aligned with organizational objectives, leveraging tools like Adobe Creative Suite and Figma to meet diverse marketing needs.

Experience

UX UI Design Manager – PwC (Price Waterhouse Coopers); Consulting services 2016–Present

PwC firms provided services to 87% of the Global Fortune 500 companies. PwC’s internal creative agency, made up of over 100 creative & marketing professionals, helps drive those sales.

  • Led marketing-focused projects for the Sectors Case Study platform utilizing automation to build client success stories for companies like Hershey, Pepsico, Hyatt, Salesforce, MGM & Bristol Myers Squibb – 3 years
  • PwC Products Art Director showcasing PwC product – 1 year
  • Dedicated Web Designer for Cybersecurity, Risk, and Regulatory –  2 years
  • Developed interactive data visualizations and infographics to support marketing campaigns, integrating tools like Flourish for dynamic storytelling.
  • Frequently pitched concepts and strategic designs to C-level stakeholders and partners.
  • Led and built a robust design system for PwC.com in use since 2021
  • Trained on and offshore teams of designers on UX & UI practices
  • Advocated the use of Figma & Adobe XD for web prototypes in 2018
  • Built the 2024 photography DAM for the US creative team
  • Technical and UX advisor for yearly Holiday Outlook – 5 years

Director of Web Development – The DSM Group; Advertising Agency 2012–2016

A forward-thinking marketing agency transitioning into the inbound marketing space sought a developer with art direction expertise to design and manage high-traffic websites.

  • Regularly pitched innovative campaign concepts to business owners, integrating technical solutions to meet high-level business objectives.
  • Designed, developed, and maintained high-traffic websites using custom WordPress themes and HTML/CSS/PHP and SQL databases
  • Collaborated with marketing teams to enhance site performance through SEO and technical optimizations.
  • Managed hosting, domain registration, and DNS configurations for all client projects.

Owner and Director – RySight Studios, LLC; Web Development Agency 2010–Present

Founded and successfully built a full-service web development agency, delivering tailored solutions to small businesses and driving measurable results.

  • Business Establishment and Growth: Established the LLC from concept to operation, managing certifications, budgeting, and client acquisition while building a strong contractor network.
  • Web Development Expertise: Designed and developed dozens of custom small business websites, providing end-to-end services from concept to ongoing management.
  • Client-Centric Pricing and Features: Developed a clear and intuitive pricing structure with feature packages, streamlining client decision-making and service customization.
  • Marketing Campaign Creation: Designed and executed targeted social media marketing campaigns for platforms including Facebook, Twitter, and Google, enhancing client visibility and engagement.

Web Designer – EOIR Technologies, Military Software Contractor 2009–2010
Designed and implemented user-centered interfaces for advanced military mapping and communication software, enhancing usability for troops in the field.

  • UI/UX Design Collaboration: Partnered with software developers to apply sound aesthetic principles, including color usage, skinning, iconography, and layout optimization.
  • Marketing and Branding Leadership: Led the development of corporate branding assets, including user guides, micro-sites, brochures, and technical specifications.
  • High-Impact GUI Redesign: Revamped the front-end Flex GUI for the company’s flagship contract, Impulse Collaboration Software, improving functionality and user experience.
  • Custom Interface Design: Created tailored UI elements and structural components for multi-million-dollar government software solutions.

Production Designer – The New York Sun, Daily Newspaper 2006–2009
Handled the daily production of the newspaper, ensuring ads were error-free, final spreads were approved, and files were ready for press. Created digital web versions using XML from PDF files and designed special advertising sections, managing copy edits, photo selection, and ad placement while keeping the paper’s unique and innovative style intact.

Junior Art Director: Soundline, Promotional Media 2005–2006
Designed annual catalogs with product photography, layouts, and detailed content. Created interactive Flash micro-sites, DVD menus, and web ads. Trained seasonal interns on equipment and workflows. Developed digital publications using XML and designed special advertising sections, managing copy, photos, and ad placement to maintain a professional and innovative style.

Studio Manager – MotoPhoto, Portrait Studio 2002 – 2003
Operated within a tight budget to procure essential studio, lighting, computer, and camera equipment. Oversaw all digital restoration and portrait retouching while managing and training staff in photography techniques to ensure high-quality results. Developed and executed marketing strategies, including web promotions, direct mailers, and special events, to attract and engage new and existing customers.

Freelance Art Director and Technologist: 1999 – 2024
Directed engaging video content for lifestyle bloggers with over 1 million views and collaborated with S3 Advertising Agency on projects such as BMW Motors microsites, The Turtle Back Zoo WordPress site, and interactive banner ads. Served as webmaster for multiple websites, providing SEO, hosting, and registration services. Consulted for The Chief newspaper, transitioning operations from paste-up to fully digital workflows, and established the graphic design studio for New Jersey Laser Eye, managing equipment procurement and setup.

Gained hands-on experience during an internship at Alphagraphics Morristown, assisting with pre-press and output machines. Worked with 14 professional photographers across advertising, weddings, sports, and travel, capturing images for clients like Wachovia and Prudential. As a stock photographer, I contributed to platforms such as Dreamstime, Getty, and iStock, featuring images from global locations like China, Ireland, Alaska, and the Florida Keys.

Degrees & Certifications

*BA Degree Arts, with Studio Photography Concentration – Montclair State, NJ – 2003

*AAS Degree Graphic Design – College of Morris, NJ – 2000

Hubspot COS Certified Developer

US Government Security Clearance “Secret” – 2009

NN/g (Nielsen Norman Group) UX Certification

Referrals

Steve Harkin – Global Creative Leader at PwC

Josh Merritt – Marketing Director Technology at PwC

Ryerson Kipp – Brand Partner at remodel

Gina Gonzalez – Brand Manager at Unilever

Recent Awards

Gold – BXT website –  PwC
First Place – Website Business to Business (B2B) – Jersey Awards
Second Place – Homepage Redesign – Jersey Awards
Best Digital Manipulated Artwork – Boonton Art District
First Place – Self Promotion Website – NJ Ad Club
First Place – Website Design-B2B – NJ Ad Club
Certificate of Merit – Website Design-B2B – NJ Ad Club